Make It or Break It
Mantras for a successful career
Every year in the corporate
world, several thousands of new entrants join the millions of already existing
bright young professionals. All of them thrives with one dream ….to make
it ‘large’ in their career. They all want to become ‘successful’, to have a ‘name’,
to leave behind a ‘mark’. They quest for personal, professional and economic
success. The goal to make it big often makes them confused …many questions
about ‘how, why, what, where, when’ dons their mind and they struggle to get an
The fault is not theirs, the problem is most of them does not get someone to
guide them; help them to navigate through this corporate jungle, where the
theory of survival of the fittest equally fits in. The corporate world being ruthless
with its unwritten rules and hidden pitfalls and the competition being fierce,
these young professionals, in their transition phase, struggle to learn the tricks of
survival and win.
Make it or Break it…Mantras for a successful career is thus created to be with
these young aspirants as a part of their journey, to show them how to get started
on a right foot and emerge as a winner. It is targeted to cater to young India …. 1.
Who are stepping into the corporate world 2. The young managers between 1- 10
years of experience.
It is a business / management book, but takes a break from the normal
monologue style of a management books. It has 4 sections …getting into the
jungle, walking through the jungle, surviving in the jungle and emerging as a
winner from the jungle… with 53 stories from the corporate world (summarized
by management lessons ) to ensure that the readers relate to a situation that
happens/ may happen around them.
There are many books to help an organization succeed, many self-help books to
guide us to become a better individual, but there is probably not one book to
address this transition phase. We often forget that transition phases in any realm
are sensitive and have a long lasting impact on an individual. Make it or Break
it…Mantras for a successful career is an attempt to fill up that space.
Published by Penguin Portfolio , November 2012.